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Lead strategic sales growth across North India by identifying high-potential OEMs, analyzing competitor activity, and aligning product offerings with customer needs.
Work closely with engineering and technical support teams to deliver customized solutions and integrate new programs seamlessly.
Present clear and compelling value propositions that reflect Pradako’s capabilities in precision fasteners, advanced coatings, and engineered assemblies.
Own the sales cycle—RFQ to negotiation to order finalization—with an emphasis on technical and commercial balance.
Facilitate customer trials, validation procedures, and product approvals while ensuring compliance with industry-specific standards.
Maintain strong program-level visibility by coordinating closely with planning, production, and logistics teams for on-time execution and delivery.
Foster deep, enduring customer relationships at all levels—from engineering to procurement and top management.
Manage customer expectations and ensure timely payments, seamless order flow, and efficient warehouse coordination.

Strengthen and expand our aftermarket network by onboarding and managing financially sound dealers, distributors, and channel partners.
Drive market penetration by mapping regional potential and aligning sales strategies to maximize reach, revenue, and performance.
Develop training, engagement, and performance improvement programs for channel partners to boost efficiency and achieve sales targets.
Revitalize underperforming territories with structured interventions and tailored channel support.
Monitor sales performance metrics and continuously realign territory and partner strategies for optimal results.
Collaborate with zonal and regional teams for market feedback, pricing intelligence, and continuous strategic alignment.
Ensure alignment of channel performance with Pradako’s long-term brand and business objectives.